Growth strategies significantly impact the health of our organizations. Spectrum partners with senior living organizations to create a solid roadmap and help answer the “big” questions. Together, we’ll walk through a personalized creative process offering you a high-level of service.
With the consumer in mind, we guide teams through:
We partner with your organization to provide a clear view of current and future trends to guide decision-making. Our demand models and market data are specific to senior living and finely segmented and tuned for your target demographic. Let’s discuss which offerings will help you reach your current and future goals.
Market Research Service / Product Offerings:
Within senior living, we can review the following:
Once you have established the Community’s Plan, Spectrum’s Project Management Services will help you move efficiently from concept to reality. Our goal is simply to execute and manage the development process, and deliver the project on-time, fully occupied, and on-budget.
Project Management services include:
Our unique, multi-disciplined approach to senior living marketing linked with our relationship-based approach to sales is more fruitful than traditional, advertising-based strategies. We approach marketing as both art and a science.
We listen to the market, position your product, cultivate relationships, and build community networks to earn the trust required to build the member relationship. We partner with you to provide the following:
We specialize in sales for senior living. We deliver results for your community. Spectrum’s tailored sales process uses solid sales approaches, relationship-based networking, and innovative strategies to increase occupancy and improve resident engagement.
Utilizing our multi-discipline capabilities, we support you in developing superior strategies that fulfill your organization’s vision, increase financial stability, and attain strategic goals. Even more importantly, we work with you to delight your residents so they live healthy, happy, more fulfilled lives. Our team works directly with your Marketing and Sales staff both on-site and through technology to enhance overall sales performance. Spectrum partners with you to achieve exceptional sales and occupancy results, while minimizing attrition.
Social: Developing a sense of connection, belonging, and a well-developed social support system
Physical: Caring for your body and recognizing the need for physical activity, choosing a healthy diet and getting adequate sleep
Emotional: Managing your emotions in a constructive way; understanding and respecting your own feelings, values and attitudes; appreciating the feelings of others.
Spiritual: Discovering and expanding your sense of purpose and meaning in life
Intellectual: Maintaining a curiosity for learning; recognizing creative abilities and finding ways to expand knowledge and skills
Environmental: Discovering awareness of how your behavior impacts the earth and how the physical world impacts you; a commitment to a healthy and sustainable environment
Occupational: Developing a sense of your strengths, skills, values and interests for your career or volunteer work
Financial: Understanding and planning for financial prosperity and legal security