What’s their story?

St. Paul’s (South Bend, IN)

South Bend

  • Part of Trinity Health, St. Paul’s is a Life Plan Community in South Bend, IN
  • Spectrum provided oversight for marketing and sales efforts
  • Helped community offer a new focus in the rental market
  • Marketing and sold all residence turnover including renovations

st pauls 2

  • Took the community from an average of 4 sales per month to 7.5 sales per month and over 10% increase in overall occupancy
  • Hired and coached new Sales Director and provided professional sales development program for all marketing / sales staff
  • Helped reposition communications and led creative efforts in digital, print, and direct mail
  • www.trinityhealthseniorcommunities.org/st-pauls-south-bend